Black Hat Design – Ergonomics in Design


I ranted a while ago about the design approach of the viral “oops” in which the design misleads the user into doing something (like clicking or ) that gets the content shared throughout his or her network. For example, have you ever saw an article on your newsfeed in Facebook that had an interesting sounding title, clicked on it, and then discovered it was cheap marketing? You immediately click and go on about your business. But in the meanwhile, the Facebook algorithm assumes you liked…